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Complete case details are given below : case name : montreaux chocolate usa: are americans ready for healthy dark chocolate authors : john a quelch, diane badame source : hbs brief cases case id : 914501 discipline . Case analysis hershey filed under: evaluate the shift in chocolate sales based on benefits and costs that customers perceive 3 montreaux chocolate usa:. Andrea torres, the director of new product development at montreaux chocolate usa, is presented with the case analysis for rogers’ chocolate 1.
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